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Union Square

Central hub for shopping, dining, art, and culture.

Free Entry

Introduction

Union Square is a renowned shopping and cultural district in San Francisco, often considered a luxury destination. It hosts an array of high-end retail stores alongside charming cafes and restaurants, all set against a backdrop of beautiful public art and vibrant street life. The area is home to flagship stores for brands such as Gucci, Prada, and Tiffany & Co. Many travel authorities, including Condé Nast and Travel + Leisure, frequently highlight Union Square as a must-visit spot for visitors seeking luxury shopping experiences.

Luxury Sections

  • Designer Clothing: This section features high-end fashion brands such as Gucci, Prada, and Louis Vuitton. Where is it: Located at the southern end of Union Square, near the Powell Street cable car line. What to buy: Primarily known for designer clothes and accessories, especially sought-after items like handbags and shoes.
  • Watches and Jewellery: This section includes luxury watch stores and renowned jewellery boutiques like Cartier and Tiffany & Co. Where is it: Positioned adjacent to the main shopping areas, providing easy access for shoppers. What to buy: Famous for exquisite timepieces and fine jewellery pieces, including wedding bands and luxury necklaces.
  • Cosmetics and Skincare - High-end brands like Chanel and Dior offer premium beauty products in this section. Where is it: Near the centre of Union Square, within easy reach of travelers. What to buy: Noted for stylish cosmetics, skincare products, and luxury fragrances.
  • Footwear: Featuring upscale footwear brands such as Christian Louboutin and Jimmy Choo. Where is it: Close to the bustling city streets, attracting admirers of high fashion. What to buy: Known for elegant shoes, each pair often a work of art.

Beyond Shopping

Union Square also offers diverse entertainment options, including live performances in the square and art installations that often pique the interest of visitors. The nearby theatres host a variety of cultural events, including Broadway-style performances. You will find a multitude of dining options here. Renowned restaurants such as The Rotunda at Neiman Marcus, known for its lavish brunches and views of the square, and Kokkari Estiatorio, celebrated for its upscale Greek cuisine, are must-tries. Local favourites include clam chowder served in a sourdough bowl and seasonal specialities inspired by California’s culinary landscape.

How To Navigate

Union Square has a layout that combines numerous avenues and side streets, enabling easy navigation for visitors. The area features several floors of shopping; most prominent stores are situated on the ground level. The district comprises four main streets surrounding a central plaza. Information desks are available at various locations throughout the area, providing pamphlets and maps. It is advisable to check online resources or apps for an optimal experience and to plan a visit effectively, especially to locate specific stores or cafes.

Timings

Union Square is open 24 hours; however, individual store hours vary. Most shops open by 10 AM and close between 7 PM and 9 PM. There is no closure on any days of the week.

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