London: Jermyn Street
Wheelchair Accessibility:
Yes
Operating Hours:Monday - Saturday: 10:00 - 18:00. Sunday: 12:00 - 17:00
The Vibe:Bespoke British tailoring, street by street
Running parallel to Piccadilly, this discreet St James's lane has been London's gentlemen's outfitter since the 17th century. Shirtmakers, shoemakers, perfumers and cheesemongers still occupy the original shopfronts, many holding royal warrants.
Polished brass door handles, the soft scent of cedarwood from shirt cupboards, and the muted conversation of tailors measuring clients behind bow windows. Streetlamps glow warm over low Georgian frontages.
- • Several shops hold royal warrants by appointment to the Crown
- • Shirtmakers on the street date back over 150 years
- • Often cited alongside Savile Row as the heart of British menswear
Fit For
- 👔 Style travellers: Heritage menswear destination without equal
- 💕 Couples: Quiet elegant shopping away from Oxford Street crush
- 🎁 Gift shoppers: Cheese, fragrances, ties and shaving kits
- 👵 Seniors: Short, flat street with frequent benches nearby
Highlights
- Turnbull & Asser — shirtmaker to the royal household
- Floris — oldest perfumer in England, founded 1730
- Paxton & Whitfield — royal cheesemonger since 1797
- Taylor of Old Bond Street — traditional British shaving supplies
- Piccadilly Arcade entrance — ornate Victorian covered passage — Hidden Gem
London Local Expert
Sarah Riches
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